Ilise Benun
In: Arts, Business
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Ilise Benun is an author,
consultant, national speaker and co-founder of Marketing Mentor.
Her books include "The Designer's Guide to Marketing and Pricing" (HOW Design Books, Spring 2008), “Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive” (Career Press 2006), “The Art of Self Promotion” (2007) "Self-Promotion Online" and "Designing Web Sites:// for Every Audience" (HOW Design Books). She also co-authored “Public Relations for Dummies, 2nd Edition” (Wiley, 2006) with Eric Yaverbaum and Bob Bly.
Her work has been featured in national publications such as HOW Magazine, Inc. Magazine, Nation’s Business, Self, Essence, Crains New York Business, Dynamic Graphics, IQ (a Cisco Systems magazine) and Working Woman, The New York Times, Toronto Globe and Mail, The Washington Post, The Denver Post and more.
Benun publishes a blog (www.marketingmixblog.com) and a weekly email newsletter, "Quick Tips from Marketing Mentor," which is read by 8000+ small business owners and has been excerpted in many other email newsletters, including Bob Bly's Direct Response Letter and Michael Masterson’s Early to Rise.
Benun has conducted workshops and given presentations for national and international trade organizations, including American Marketing Association (several local chapters), International Association of Business Leaders, American Consultants League, Business Marketing Association, the National Association of Women Business Owners (several local chapters), the Family Business Council, American Writers and Artists Institute, AIGA (several local chapters), Graphic Artists Guild (several local chapters), NJ Creatives, Registered Graphic Designers of Ontario, NY Designs - a program of LaGuardia Community College/CUNY, the NYU Entrepreneurship Summit, Editorial Freelancers Association, WorldWIT (Women in Technology), the Usability Professionals Association (several local chapters), the HOW Design Conference, NY Public Library, the 92nd St. Y and many ad clubs around the country.
Benun started her Hoboken, NJ-based consulting firm in 1988 and has been self-employed for all but 3 years of her working life. She has a B.A. in Spanish from Tufts University.
For more details about speaking programs, email her at Ilise@marketing-mentor.com.
More information about Marketing Mentor is available at www.marketing-mentor.com
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